AI Platform

Gaming

Proof of Play: 80% UA Automation with AI Agents

Proof of Play: 80% UA Automation with AI Agents

How Appvertiser's UA AI and Analytics AI automated 60-80% of user acquisition operations for Shiba Story Go!

How Appvertiser's UA AI and Analytics AI automated 60-80% of user acquisition operations for Shiba Story Go!

Trusted by teams behind leading apps & games

Trusted by teams behind leading apps & games

EXECUTIVE SUMMARY

Proof of Play deployed Appvertiser's UA AI and Analytics AI agents for Shiba Story Go!, automating 60-80% of UA operations and delivering 5x faster campaign launch cycles over a 12-month engagement (July 2025 – July 2026).

Proof of Play deployed Appvertiser's UA AI and Analytics AI agents for Shiba Story Go!, automating 60-80% of UA operations and delivering 5x faster campaign launch cycles over a 12-month engagement (July 2025 – July 2026).

REGION

Global

CHANNELS

Multi-channel UA

CAMPAIGN GOAL

UA Automation

80%

80%

UA Operations Automated

5x

5x

Faster Campaign Launch Cycles

2

2

AI Agents

12

12

Months

01 / CHALLENGE

The constraint

The constraint

Launching and managing UA campaigns required significant operational effort — campaign setup, bid management, audience configuration, performance monitoring, and continuous optimization — consuming hours that could be spent on game development and strategy.

Launching and managing UA campaigns required significant operational effort — campaign setup, bid management, audience configuration, performance monitoring, and continuous optimization — consuming hours that could be spent on game development and strategy.

02 / STRATEGY

The operating model

The operating model

Deployed UA AI Agent to automate campaign management 24/7 across ad networks, paired with Analytics AI Agent for real-time performance monitoring, anomaly detection, and automated optimization signals.

Deployed UA AI Agent to automate campaign management 24/7 across ad networks, paired with Analytics AI Agent for real-time performance monitoring, anomaly detection, and automated optimization signals.

03 / EXECUTION

The system in motion

The system in motion

UA AI handled campaign creation, bid optimization, budget allocation, and scaling decisions automatically. Analytics AI monitored performance continuously and fed signals directly into UA AI decisions, replacing periodic human reviews.

UA AI handled campaign creation, bid optimization, budget allocation, and scaling decisions automatically. Analytics AI monitored performance continuously and fed signals directly into UA AI decisions, replacing periodic human reviews.

04 / RESULTS

Measured outcomes

Measured outcomes

60-80% of UA operations automated. 5x faster campaign launch cycles. End-to-end campaign launch workflow reduced from hours to minutes.

WHAT ENTERPRISE TEAMS CAN TAKE AWAY

A repeatable growth pattern, not a one-off win.

A repeatable growth pattern, not a one-off win.

AI agents can automate the majority of repetitive UA operations, freeing teams for strategy. The combination of UA AI + Analytics AI creates a self-reinforcing optimization loop that operates 24/7.

Frequently Asked Questions

Appvertiser AI is an AI-native mobile growth platform and agency. We deploy autonomous AI agents for user acquisition, ASO, creative optimization, and analytics — trained on $700M in real mobile ad spend. We combine proprietary AI with 14+ years of hands-on UA expertise, across 140+ apps grown.
We offer two main tracks. AI Agents Platform — self-serve access to our UA, ASO, Creative, and Analytics AI agents for in-house teams. Full AI-Native Agency — from $5–7K/month, including UA strategy, all-channel execution, creative production, ASO, and real-time analytics. We also offer Creative Production Only and Starter Consultation as standalone services.
We work with mobile gaming studios (casual, midcore, social casino), subscription apps, fintech apps, travel apps, and entertainment apps. Clients include Fortis Games, Playrix, Voodoo, TikTok, Dave, Airalo, and Empower — from global brands to growth-stage studios.
We run campaigns across Meta, Google UAC, TikTok, Unity, AppLovin, Mintegral, and Apple Ads. We're official Meta and Google Partners. We also test emerging networks like Rewarded Play, Discord, and Reddit. For analytics and recommendations, we support any channel connected to your MMP.
Full Agency includes UA strategy, all-channel campaign execution, MMP and attribution setup, postback audits, creative production (video, statics, playables, UGC, AI-generated assets), ASO, soft launch support, and a real-time performance dashboard. Everything from data ingestion to execution is handled.
It means our operations, decisions, and creative strategy are driven by our own proprietary AI — not a wrapper on top of OpenAI or Claude. Our system uses graph reasoning with causal inference layers, trained on $700M+ in real mobile ad spend. We built the model; we didn't just prompt someone else's.

Ready when you are

See the AI growth workforce in action

See the AI growth workforce in action

Book a walkthrough of how Appvertiser AI turns campaign signals into decisions, execution, and measurable growth.

Book a walkthrough of how Appvertiser AI turns campaign signals into decisions, execution, and measurable growth.

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