Quick Summary
Appvertiser AI partnered with Slickdeals, a community-driven deals and discounts app, to optimize their iOS App Store presence over 12 months (August 2024 — August 2025). The results: keyword visibility grew by 75% and organic installs increased by 22%.
The Challenge
Slickdeals is one of the largest community-driven deal-sharing platforms in the US. While the brand had strong web recognition, their App Store presence wasn't capturing the full potential of mobile-first deal seekers. There was significant room to grow organic visibility and convert that visibility into installs.
Our Solution
TIMELINE
12 Months
MARKETS
United States
PLATFORMS
iOS
SERVICE
App Store Optimization
Results
Over 12 months, Appvertiser AI grew Slickdeals' keyword visibility by 75% and increased organic installs by 22%. The compounding effect of sustained ASO optimization delivered consistent growth — each iteration building on the last.
+75%
Keyword Visibility
+22%
Organic Installs
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How long does it take to see meaningful ASO results?
Slickdeals saw continuous improvement over 12 months (+75% keyword visibility). Initial improvements appear within 2-4 weeks, but the biggest gains come from sustained 6-12 month optimization.
Can ASO increase organic installs for apps with strong brand recognition?
Yes. Slickdeals was already well-known, but Appvertiser's ASO delivered +22% organic installs by expanding keyword visibility 75%. Even strong brands leave significant organic growth on the table without systematic ASO.
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